Authenticity: The Art of Creating
Ashley Cornil | January 24, 2019
Creating a wool hat collection is a timely process that can take upwards of two months.
The foundational idea typically begins with identifying a color palette most often inspired by nature. We are strong color enthusiast, however in the world of hats, color is better as an accent rather than as the wool body.
Once the color palette is loosely established we begin to hone in on our customers for the season. Are they wearing neutrals, are they preferring prints, or perhaps is the trend for Fall camo prints? We riff off the leading trend for the season and try to complement it by offering monochromatic color schemes. Nothing too loud, but nothing too dull that it doesn't have a personality of its own.
Once this portion is defined, we begin looking into the wool hat block shapes. These can include center dents, which are the classics of all classics, or something perhaps more dramatic being either a taller crown or a modern bolero. Again, we are looking at the range of our customers and deciding how they will be wearing the wool hats for the season.
Now comes the playful part of identifying the wool hat finishes.
We have a strong belief that there are a few key elements that define a KIN hat. One of which is the metal clip that is placed on either the brim or the band. The second is the stitching on the brim in a tonal color thread and lastly the partial binding on the brim of the wool hat. These elements are subtle but offer an artistic element unseen on other hats.
Our mission is to design and manufacture women's wool hats that are timeless, sophisticated and playful. We wouldn't manufacturer a hat that we ourselves wouldn't wear.